Agilita Digital to support Luca Hopkins in 2026 Junior Sportbike Championship
Agilita Digital has confirmed a new partnership with rising motorcycle racer Luca Hopkins ahead of the 2026 Pirelli National Junior Sportbike Championship, marking a further step in the agency’s growing presence within the British Superbike paddock.
The agreement will see Agilita Digital feature as a key sponsor throughout the season, with branding placed prominently on Hopkins’ helmet via a visor sponsorship, ensuring consistent visibility across race weekends, media coverage and on-track action.
The partnership follows the recent renewal of Agilita Digital’s support of Kam Dixon, as the business continues to strengthen its presence within UK motorsport and the British Superbike paddock.
Alex Humphries, founder of Agilita Digital, said:
“I’m delighted to have the opportunity to support another talented young rider in the BSB paddock.
Luca’s shown what he can do already, and I believe he can have a strong season in 2026. I’m looking forward to being part of that and seeing how he progresses over the course of the year.”
Hopkins, who is just 18 years old, will compete with SBR Racing in 2026 and comes into the season off the back of a strong campaign.
In 2025, he finished 9th overall in the AJN Steelstock Kawasaki British Superteen Championship, securing a podium at Snetterton and adding nine further top ten finishes across the year. He also gained additional experience in the ROKiT OFF BMW F 900 R Cup, scoring points at Thruxton.
Agilita Digital branding has already featured on Hopkins’ helmet once before, during Round 5 of the 2025 AJN Steelstock Kawasaki British Superteen Championship at Donington Park, which formed part of the WorldSBK event in July.
Now stepping into the Junior Sportbike Championship, he will be aiming to build on that consistency and establish himself towards the front of the field, supported by a team led by former British Superbike rider Steve Brogan.
As part of the partnership, Agilita Digital will also support Hopkins beyond race weekends, offering guidance around marketing, branding and sponsorship development to help strengthen his off-track presence as he continues to build his profile within the sport.
The 2026 Pirelli National Junior Sportbike Championship forms part of the Bennetts British Superbike Championship calendar, placing Hopkins on one of the UK’s most competitive domestic motorsport stages.
The season gets underway at the opening round of the British Superbike Championship from 2nd to 4th May at Oulton Park, before moving on to Donington Park, Knockhill, Snetterton and Brands Hatch.
A return to Oulton Park and a trip to Thruxton follow later in the year, before the season concludes at Donington Park in October.